The Pixel
The Pixel. Alright, let’s go, time to build that momentum!
Each week is another chance to get one step closer to our goal. As long as you’re writing those down and putting them down what we have to do each week to get better and better.
Don’t get frustrated. We’ve talked about these from previous episodes. Make sure you’re writing down what you need to get done for the week. Pick the main things and get those done.
Well, I did something new to the podcast. We have a quick tip on each podcast.
Now, I want to talk about the pixel. Yes, about the Facebook pixel.
Pixel
I get a lot of questions about this when we bring on new clients. Also, I’m helping people in general. Half the time they don’t have the pixel on their site. Even if you’re not spending any money on advertising right now, you want the pixel on your site. So you can start building audiences. You don’t have to spend any money until you start running ads. But you can start building different audiences from different pages. Different video view things like that.
But right now I want to focus on pages on your pixels. So what I want you to do is make sure you have the Facebook pixel on your site.
The way to do this is to download pixel helper on Google Chrome.
Then go to your site and it will tell you if it’s there or not. It will be green until you have it. If it’s not, then what you need to do is either email the code to your developer, if in WordPress put on the WordPress site and if a custom site developer, send the pixel code to your web developer. But get the pixel code on your site because then it’s going to give you more options to do more things with those audiences as you’re building up.
That’s how we can build up and amplify traffic and do so many more things. But if you don’t have the pixel we’re super limited on what we can do. We can hardly do any retargeting or anything like that. Those are going to be the things that can help drive down your ad costs. And get you more leads than you can imagine.
All right, so that is this week’s quick tip: get the pixel on your site.
We have a bunch of episodes, we talked about retargeting and how to use the pixel and things like that.
This I’ve got to be thinking, I was reading The Compound Effect, which is a book I highly recommend. I’ve read it multiple times but basically, it’s compounding everything we do in life.
We do a business compound on what we want to do.
So an example is by doing these little things. By putting the pixel on your site now, you have that data. It’s always there. So when you do want to run the ad you can go ahead and run it and reap the compound effects versus not having it. Back then, when you want to go do some retargeting you start from day one because you don’t have any data right?
Conclusion
So pixel on your site also gets you a chance to read The Compound Effect. And make sure you stay out there keep crushing your goals.
It’s a great time now to pick up the traffic. Start marketing your business, your gym, your martial arts or school. Whatever industry you’re in.
Stay focused and keep working towards those goals.
You got this and nobody can stop you from living your dreams!
Also, check out my other blog post here.
P.S. If you’re wanting to grow your academy, I’d recommend starting with a review and plan for your business. Click Here To Apply To Work With Us.